Departure marks the fourth management-level exit since October as Eezy pushes for growth, profitability, and a broader shift toward technology-enabled staffing.

Markus Muurinen, business director for staffing services in Turku and Seinäjoki, will leave Eezy Plc on July 31, 2026, stepping down from the group's management team after serving in several senior sales and business leadership roles. His departure comes as the Finnish staffing and recruitment company works through an ambitious turnaround program aimed at restoring growth and lifting profitability.

"Markus has worked in many central sales and business roles at Eezy. He has driven Eezy's strategy forward with determination, always ensuring that customer needs remain at the core of all activities," CEO Johan Westermarck said in the bourse release. "I would like to thank Markus for his excellent work at Eezy and wish Markus all the best for the future."

Eezy has divided responsibility for Muurinen's business areas during the transition period. Nora Räbinä, commercial director of staffing services, will assume responsibility for operative staffing services in Turku and report directly to CEO Johan Westermarck, while Heikki Tyrväinen, business and sales director, will take responsibility for the Seinäjoki business unit in addition to his current responsibilities. The company has begun recruiting a successor. 

Management team in motion

Muurinen's departure is the latest change in what has become a period of notable executive turnover. Since October 2025, Eezy has recorded four management-level departures and two senior appointments.

Communications and Sustainability Director Marleena Bask left in October 2025 following a broader reduction of communications activities. Business Solutions Director Päivi Salo departed in February 2026 after overseeing the nationwide rollout of Eezy's AI-assisted ERP platform, while interim CFO Sari Lehto left the management team in January 2026 following the appointment of Esko Puolusmäki as chief financial officer.

The additions have included Tyrväinen, who joined the management team in October 2025 as business and sales director for the franchise entrepreneur network and national customers, and Puolusmäki, who assumed the CFO role in January 2026. The pattern is not one of wholesale turnover, but it does reflect an organization reshaping itself while executing a significant strategic shift.

Financial pressure remains

The leadership changes come during a prolonged period of revenue pressure. In the first quarter of 2026, group revenue declined 8% year-on-year to EUR 30.9 million from EUR 33.7 million, while chain-wide revenue fell to EUR 51.4 million from EUR 53.0 million. For full-year 2025, group revenue totaled EUR 139.3 million and chain-wide revenue reached EUR 233.8 million.

Profitability showed signs of improvement despite weaker sales. EBITDA increased to EUR 1.9 million in the first quarter from EUR 1.3 million a year earlier, while EBIT improved to negative EUR 0.2 million from negative EUR 0.4 million. Management attributed part of the revenue decline to the transfer of operations into the franchise entrepreneur network and continued weakness in the staffing market.

The company also strengthened its financial position through a fully underwritten rights issue that raised around EUR 10 million in gross proceeds. The funding is intended to accelerate implementation of the strategy unveiled in December 2025 and support the balance sheet during the transformation.

What Eezy is trying to accomplish

Eezy's updated strategy sets ambitious targets for 2028: chain-wide revenue exceeding EUR 330 million, group revenue exceeding EUR 200 million, and EBIT exceeding 5% of group revenue.

Those targets imply a substantial improvement from FY2025, when group revenue stood at EUR 139.3 million, and EBIT margin was 0.1%. Achieving them will require both renewed growth and a significant increase in operating efficiency.

A central element of the strategy is Eezy's AI-assisted staffing platform. By the end of 2025, the system was fully deployed across staffing operations. According to the company, 74% of shift orders in December were entered directly by customers, artificial intelligence assigned nearly half of all shifts ordered through the Eezy Asiakkaat service, and one-quarter of orders were filled within one minute. Management has described the platform as a competitive advantage through faster matching, improved efficiency, and a better customer experience.

A second priority is the expansion of the franchise entrepreneur network. During 2025, Eezy added entrepreneur-led operations in Jyväskylä, Vaasa and Kuopio. While the model has weighed on reported group revenue as operations move outside the consolidated structure, management views it as an important component of future growth.

The third pillar is concentration on core staffing and recruitment services. In April 2025, Eezy sold Farenta Oy's pharmacist and pharmacy technician staffing business, saying the divestment would allow greater focus on its core operations.