UPM’s Extraordinary General Meeting approved the demerger on 31 August, transferring all assets and liabilities of the UPM Plywood business area to the newly established WISA Group. The demerger was registered on 31 October, and UPM shareholders received one new WISA share for each UPM share they own, excluding treasury shares. Across Nasdaq’s Nordic markets, WISA is the 38th listing of the year.

Nasdaq Helsinki approved WISA’s listing application on completion of the demerger, and WISA trades under the code “WISA”. UPM’s shares continue to trade as “UPM” under a new ISIN code, and the demerger has no effect on the number of UPM shares. The demerger and listing prospectus was published on 16 July 2026 and supplemented three times, most recently on 28 October.

WISA lists as a focused European plywood producer

WISA makes plywood and veneer for panel trading and construction, vehicle flooring, LNG shipbuilding and parquet manufacturing, and operates seven production units in Finland and Estonia. It is headquartered in Helsinki.

“As an independent listed company, we gain greater flexibility and speed, while bringing decision-making closer to our customers, markets and operations,” says Tuija Suur-Hamari, President and CEO of WISA Group.

UPM’s retiring CFO was named WISA’s chair designate

In September, UPM named Tapio Korpeinen as chair of the board designate of WISA and Suur-Hamari as president and CEO designate. In October, UPM said Korpeinen will retire as its CFO and leave the Group Executive Team at the end of 2026, with Aki Temmes taking over on 1 January 2027.

UPM is renewing other parts of its executive team at the same time. Sangeeta Pandey will become executive vice president, human resources on 1 January 2027, succeeding Riitta Savonlahti, who has held the role since 2004.

WISA set its leadership team and incentive plans before the first trading day

WISA’s seven-member Group Leadership Team, appointed by UPM’s board in July with effect from completion of the demerger, consists of Suur-Hamari as President and CEO, Pia Helminen (SVP, HR), Saara-Maria Helminen (SVP, General Counsel), Lasse von Hertzen (CFO), Kristiina Jaaranen (SVP, Marketing, Sustainability and Communications), Susanna Rinne (SVP, Sales) and Juhani Tenhunen (SVP, Operations). Von Hertzen was first named interim CFO and confirmed in the role in September.

On 1 November, the day before listing, WISA’s board set up a Performance Share Arrangement for the CEO, leadership team and selected key employees, and a Restricted Share Plan for 2027 to 2029 capped at EUR 2 million and, by default, paid in existing shares. The board also set a share ownership target of one year’s gross base salary, required for the CEO and recommended for other leadership team members. 

“WISA Group is a well-established Finnish industrial company with a strong position in the European plywood market,” said Henrik Husman, President of Nasdaq Helsinki.

|

|

Business

WISA starts trading on Nasdaq Helsinki after UPM completes its plywood demerger

·

2 min read

·

Market Signals

Shares in WISA Group began trading on the Nasdaq Helsinki Main Market on 2 November 2026, following the completion of UPM-Kymmene’s partial demerger (Nasdaq release, 2 November 2026). WISA is a Mid Cap company in the Industrials sector, and the 10th listing on Nasdaq Helsinki in 2026.

Explore and follow profiles from this article to get timely updates:

Credit: WISA Group

Credit: WISA Group

UPM’s Extraordinary General Meeting approved the demerger on 31 August, transferring all assets and liabilities of the UPM Plywood business area to the newly established WISA Group. The demerger was registered on 31 October, and UPM shareholders received one new WISA share for each UPM share they own, excluding treasury shares. Across Nasdaq’s Nordic markets, WISA is the 38th listing of the year.

Nasdaq Helsinki approved WISA’s listing application on completion of the demerger, and WISA trades under the code “WISA”. UPM’s shares continue to trade as “UPM” under a new ISIN code, and the demerger has no effect on the number of UPM shares. The demerger and listing prospectus was published on 16 July 2026 and supplemented three times, most recently on 28 October.

WISA lists as a focused European plywood producer

WISA makes plywood and veneer for panel trading and construction, vehicle flooring, LNG shipbuilding and parquet manufacturing, and operates seven production units in Finland and Estonia. It is headquartered in Helsinki.

“As an independent listed company, we gain greater flexibility and speed, while bringing decision-making closer to our customers, markets and operations,” says Tuija Suur-Hamari, President and CEO of WISA Group.

UPM’s retiring CFO was named WISA’s chair designate

In September, UPM named Tapio Korpeinen as chair of the board designate of WISA and Suur-Hamari as president and CEO designate. In October, UPM said Korpeinen will retire as its CFO and leave the Group Executive Team at the end of 2026, with Aki Temmes taking over on 1 January 2027.

UPM is renewing other parts of its executive team at the same time. Sangeeta Pandey will become executive vice president, human resources on 1 January 2027, succeeding Riitta Savonlahti, who has held the role since 2004.

Our Pulse newsletter

Your weekly leadership intelligence briefing.

What happened, why it matters, and what to watch across every CEO, board, and executive move in Nordic listed companies, starting with Finland. Fast, factual, and to the point.

Delivered every Monday.

By signing up, you agree to our Privacy Policy

Our Pulse newsletter

Your weekly leadership intelligence briefing.

What happened, why it matters, and what to watch across every CEO, board, and executive move in Nordic listed companies, starting with Finland. Fast, factual, and to the point.

Delivered every Monday.

By signing up, you agree to our Privacy Policy

WISA set its leadership team and incentive plans before the first trading day

WISA’s seven-member Group Leadership Team, appointed by UPM’s board in July with effect from completion of the demerger, consists of Suur-Hamari as President and CEO, Pia Helminen (SVP, HR), Saara-Maria Helminen (SVP, General Counsel), Lasse von Hertzen (CFO), Kristiina Jaaranen (SVP, Marketing, Sustainability and Communications), Susanna Rinne (SVP, Sales) and Juhani Tenhunen (SVP, Operations). Von Hertzen was first named interim CFO and confirmed in the role in September.

On 1 November, the day before listing, WISA’s board set up a Performance Share Arrangement for the CEO, leadership team and selected key employees, and a Restricted Share Plan for 2027 to 2029 capped at EUR 2 million and, by default, paid in existing shares. The board also set a share ownership target of one year’s gross base salary, required for the CEO and recommended for other leadership team members. 

“WISA Group is a well-established Finnish industrial company with a strong position in the European plywood market,” said Henrik Husman, President of Nasdaq Helsinki.

Nordic Listed Leaders Board Programme

Learn board work from
the people who do it.

Harvard cases, coaching and open dialogue with people who sit on and work with boards of Finnish publicly listed companies.

Next cohort

19 November 2026

Then January, April, August and October 2027

Nordic Listed Leaders Board Programme

Learn board work from
the people who do it.

Harvard cases, coaching and open dialogue with people who sit on and work with boards of Finnish publicly listed companies.

Next cohort

19 November 2026

Then January, April, August and October 2027

Authors

Analyst

Devdatta Temgire is a data and business analyst at Listeds. He contributes research, data analysis, and pattern detection to the publication’s coverage of Nordic-listed companies, with a focus on board composition, leadership transitions, and financials. He holds an honors degree in artificial intelligence and data science alongside a bachelor’s in computer engineering, and previously worked at KPMG.

Analyst

Devdatta Temgire is a data and business analyst at Listeds. He contributes research, data analysis, and pattern detection to the publication’s coverage of Nordic-listed companies, with a focus on board composition, leadership transitions, and financials. He holds an honors degree in artificial intelligence and data science alongside a bachelor’s in computer engineering, and previously worked at KPMG.

Authors

Analyst

Devdatta Temgire is a data and business analyst at Listeds. He contributes research, data analysis, and pattern detection to the publication’s coverage of Nordic-listed companies, with a focus on board composition, leadership transitions, and financials. He holds an honors degree in artificial intelligence and data science alongside a bachelor’s in computer engineering, and previously worked at KPMG.

All Listeds newsletters (bundle)

One sign-up, the full picture.

Get every Listeds newsletter: the daily signal drumbeat, the weekly Pulse briefing, the monthly Best of the Month, the CEO letter, and the Weekend read.

By signing up, you agree to our Privacy Policy

All Listeds newsletters (bundle)

One sign-up, the full picture.

Get every Listeds newsletter: the daily signal drumbeat, the weekly Pulse briefing, the monthly Best of the Month, the CEO letter, and the Weekend read.

By signing up, you agree to our Privacy Policy

Latest signalsLive feed
Moves trackerLive feed

Nordic Listed Leaders Board Programme

Learn board work from
the people who do it.

Harvard cases, coaching and open dialogue with people who sit on and work with boards of Finnish publicly listed companies.

Next cohort

19 November 2026

Then January, April, August and October 2027

Join our Pulse, Best-of-the-Week, and Weekend newsletters

Join our Pulse, Best-of-the-Week, and Weekend newsletters