Where previous technology waves have typically unfolded over 15 to 20 years, the main wave of artificial intelligence is expected to last only five to 10 years. “Change capability means that a company is able to learn and renew itself at least as fast as its operating environment is changing,” says Riikka Tanner.

The ability to adapt may now be the most decisive factor in corporate competitiveness, says Riikka Tanner, a strategy and leadership consultant and author. In today’s business environment, companies are no longer competing solely through products, customer experience, or technology – they are increasingly competing on whether they can benefit from ongoing change faster than their rivals.

Tanner’s latest leadership book, Muutoskyvykkyys (“Change Capability”), will be published by Alma Insights in March. The core idea behind the book stems from a striking observation: previous technology waves have typically unfolded over 15 to 20 years, whereas the main wave of artificial intelligence is expected to last only five to 10 years.

“Change capability means that a company is able to learn and renew itself at least as fast as its operating environment is changing,” Tanner says.

While products, processes, and technologies can often be copied, Tanner argues that the behavioral and cognitive patterns of an organization are what truly determine long-term success – and they are nearly impossible to replicate.

In a change-capable organization, change is not driven by projects. Instead, it is embedded into everyday ways of working. Leadership is not about control, but about creating rhythm. Rather than merely reacting, organizations must learn to anticipate developments and detect weak signals – learning and adapting before they are forced to.

Traditional organizations tend to focus on execution, efficiency, and metrics. In capability-driven organizations, the emphasis shifts toward learning, thinking, and the quality of decision-making.

“In a performance-driven culture, what matters is a result,” Tanner says. “In a change-capable organization, it’s equally important how the organization’s thinking develops along the way.”

Riikka Tanner is the author of the upcoming leadership book Muutoskyvykkyys (“Change Capability”), to be published by Alma Insights in March.

Learning must be led, too

According to Tanner, Finnish companies are in a relatively strong position when it comes to building change capability. Psychological safety is often high, and organizational hierarchies tend to be low.

However, learning is an area that requires particular attention.

“In Finnish working culture, we treat learning as a by-product,” Tanner says. “The prevailing idea is that learning accumulates alongside business, without us actively leading it. This means the majority of learning potential is left unused.”

Tanner argues that learning needs to be systematically aligned with the company’s strategy and growth – not only at the individual level, but also at the team level.

The question, she says, must be faced directly: if an organization aims to change as fast as its environment, what pace of learning does that actually require?

The World Economic Forum estimates that by 2030, nearly 40% of core skills at work will have changed. Tanner notes what this means in practice: companies would need to update 6–7% of skills every year. To keep up, employees would need to dedicate roughly 8–15% of their weekly working time to learning—equivalent to one working day every two weeks.

Leaders must make their thinking visible

Do organizations have enough time for thinking? Tanner believes the answer is largely no.

She is involved in the annual Johdon agendalla (“On the Leadership Agenda”) trend report, which this year gathered responses from more than 200 business decision-makers in Finland. Of those respondents, 42% believed that there is not enough time for thinking in organizations. Only one in 10 felt that their own manager makes their thinking visible.

“I believe an organization can interpret the world, anticipate changes in its environment, and learn to think collectively only if leaders make their own thinking visible,” Tanner says.

In today’s environment, Tanner argues, a leader’s most important task is directing attention.

“Results follow what we choose to focus on,” she says.

Focus, in this context, is ultimately about sense-making – building a shared understanding of reality and direction across the organization. “As change becomes both faster and more intense than ever, the goal is not simply to run twice as fast. It is about whether companies dare to let go of half of what they are currently doing, in order to make room for something new and fundamentally necessary for renewal.”

In practice, this means saying no more often—and dismantling old, cemented ways of working.

"The real question for leaders is not what to add next – but what they are prepared to let go of, " Tanner says. "As change accelerates, unlearning becomes the real advantage.” 

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Leaders

Change capability is becoming companies’ most critical competitive advantage

Change capability is becoming companies’ most critical competitive advantage

·

5 min read

Credit: Riikka Tanner

Credit: Riikka Tanner

Where previous technology waves have typically unfolded over 15 to 20 years, the main wave of artificial intelligence is expected to last only five to 10 years. “Change capability means that a company is able to learn and renew itself at least as fast as its operating environment is changing,” says Riikka Tanner.

The ability to adapt may now be the most decisive factor in corporate competitiveness, says Riikka Tanner, a strategy and leadership consultant and author. In today’s business environment, companies are no longer competing solely through products, customer experience, or technology – they are increasingly competing on whether they can benefit from ongoing change faster than their rivals.

Tanner’s latest leadership book, Muutoskyvykkyys (“Change Capability”), will be published by Alma Insights in March. The core idea behind the book stems from a striking observation: previous technology waves have typically unfolded over 15 to 20 years, whereas the main wave of artificial intelligence is expected to last only five to 10 years.

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“Change capability means that a company is able to learn and renew itself at least as fast as its operating environment is changing,” Tanner says.

While products, processes, and technologies can often be copied, Tanner argues that the behavioral and cognitive patterns of an organization are what truly determine long-term success – and they are nearly impossible to replicate.

In a change-capable organization, change is not driven by projects. Instead, it is embedded into everyday ways of working. Leadership is not about control, but about creating rhythm. Rather than merely reacting, organizations must learn to anticipate developments and detect weak signals – learning and adapting before they are forced to.

Traditional organizations tend to focus on execution, efficiency, and metrics. In capability-driven organizations, the emphasis shifts toward learning, thinking, and the quality of decision-making.

“In a performance-driven culture, what matters is a result,” Tanner says. “In a change-capable organization, it’s equally important how the organization’s thinking develops along the way.”

Riikka Tanner is the author of the upcoming leadership book Muutoskyvykkyys (“Change Capability”), to be published by Alma Insights in March.

Learning must be led, too

According to Tanner, Finnish companies are in a relatively strong position when it comes to building change capability. Psychological safety is often high, and organizational hierarchies tend to be low.

However, learning is an area that requires particular attention.

“In Finnish working culture, we treat learning as a by-product,” Tanner says. “The prevailing idea is that learning accumulates alongside business, without us actively leading it. This means the majority of learning potential is left unused.”

Tanner argues that learning needs to be systematically aligned with the company’s strategy and growth – not only at the individual level, but also at the team level.

The question, she says, must be faced directly: if an organization aims to change as fast as its environment, what pace of learning does that actually require?

The World Economic Forum estimates that by 2030, nearly 40% of core skills at work will have changed. Tanner notes what this means in practice: companies would need to update 6–7% of skills every year. To keep up, employees would need to dedicate roughly 8–15% of their weekly working time to learning—equivalent to one working day every two weeks.

Leaders must make their thinking visible

Do organizations have enough time for thinking? Tanner believes the answer is largely no.

She is involved in the annual Johdon agendalla (“On the Leadership Agenda”) trend report, which this year gathered responses from more than 200 business decision-makers in Finland. Of those respondents, 42% believed that there is not enough time for thinking in organizations. Only one in 10 felt that their own manager makes their thinking visible.

“I believe an organization can interpret the world, anticipate changes in its environment, and learn to think collectively only if leaders make their own thinking visible,” Tanner says.

In today’s environment, Tanner argues, a leader’s most important task is directing attention.

“Results follow what we choose to focus on,” she says.

Focus, in this context, is ultimately about sense-making – building a shared understanding of reality and direction across the organization. “As change becomes both faster and more intense than ever, the goal is not simply to run twice as fast. It is about whether companies dare to let go of half of what they are currently doing, in order to make room for something new and fundamentally necessary for renewal.”

In practice, this means saying no more often—and dismantling old, cemented ways of working.

"The real question for leaders is not what to add next – but what they are prepared to let go of, " Tanner says. "As change accelerates, unlearning becomes the real advantage.” 

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Anu, a co-founder of the brand and communications agency United Imaginations and former editor-in-chief of Helsingin Sanomat, is our head of content.

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Anu, a co-founder of the brand and communications agency United Imaginations and former editor-in-chief of Helsingin Sanomat, is our head of content.

Authors

Content writer

Anu, a co-founder of the brand and communications agency United Imaginations and former editor-in-chief of Helsingin Sanomat, is our head of content.

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Monthly Leadership Moves

September's finance seats started filling from inside

Oct 9, 2026

Through August, every incoming chief financial officer at a Helsinki issuer since December 2025 already held the title somewhere else. In September, Vincit promoted from its own controlling team and UPM made WISA's interim finance chief permanent. The lateral market did not close: Tieto and Relais both hired sitting finance chiefs, and Terveystalo is now searching for one.

Listeds had recorded at least ten CFO changes across Nasdaq Helsinki and First North between December 2025 and August 2026, and not one incoming finance chief was taking the job for the first time. Last month's roundup ended on whether September would break that run. It did, at the smaller end of the market.

The month's second signal was structural. Viking Line, Kalmar, Terveystalo and the planned UPM and Sappi graphic paper joint venture each redrew an organization in September and named the people to run it. Board-level change stayed thin, and most of it was nomination-board formation for the 2027 annual general meetings rather than turnover in the boardroom itself.

Vincit and WISA broke the lateral run with internal finance appointments

The Digia and Vincit chain that opened in August closed in September. Vincit named a successor on September 01, and went inside to do it. Paula Kuittinen, Head of Management Accounting and Business Control since March 2026 and before that more than 12 years in finance roles at CGI, most recently she has been the Finance Director, now becoming the CFO on November 1. "It is great to be able to appoint our new CFO from within the company," said chief executive Julius Manni.

On September 18, UPM's board appointed Lasse von Hertzen, previously WISA's interim CFO, its permanent Senior Vice President and Chief Financial Officer, effective when the plywood demerger completes. That finishes a WISA leadership team named in full by the parent's board, with trading expected from November 2.

LapWall took a third route. Tuomo Riihonen's employment ended on September 24, and the next day the company named Tiina Määttä Chief Financial Officer and Legal Officer from October 1. Her record runs through finance and legal advisory roles at Talenom and Greenstep and the chief executive seat at Kymsol Group.

Kempower named Lasse Hatinen on September 9, bringing more than 15 years of finance leadership in listed industrial companies. He joins by March 1, 2027 at the latest, from Metso where he has served as Senior Vice President, Group Controller. Juha Jaatinen, interim since August 13, holds the seat until then.

Larger issuers kept buying finance chiefs who already hold the title

The lateral market remains the default above small cap. Tieto appointed Juuso Pajunen from Terveystalo on September 16, and Terveystalo opened its search the same day. Relais Group appointed Joonas Mäkipeska on September 14 from Technopolis, where he is Chief Financial and Strategy Officer, after CFO roles at Holiday Club Resorts, Sponda and ALD Automotive. Chief executive Christian Gebauer framed the brief as "continued profitable growth, supported by financial discipline, strong cash conversion and investment discipline."

Stora Enso moved the other way on the same theme: on September 17 CFO Niclas Rosenlew was named deputy chief executive to President & CEO Hans Sohlström while keeping the finance role. Tallink appointed Armin Penner as its new CFO on September 8. He has worked for more than six years as CFO and Management Board Member of Circle K Eesti and has also served as CFO of Euroapteek and Ragn-Sells Eesti. 

SSH went outside for its chief executive, Arvo went to its own board

September's two listed-issuer CEO appointments took opposite routes. SSH Communications Security named Lars Bell from Omada, where he was Chief Customer Officer and interim chief executive, effective October 1. The share rose 49.5% in the five sessions to September 7. Bell inherits a business whose second-quarter revenue recovered to EUR 5.7 million, up 6.8%, while EBITDA fell 40.7%, and he starts on the same day as CFO Cristian Arias. The third-quarter report will be the first one a rebuilt executive team owns.

Arvo Sijoitusosuuskunta named Teemu Kokko, a member of its board of directors since 2021, deputy chief executive from December and chief executive from April 1, 2027. The selection ran through a nomination committee drawn from the cooperative's supervisory board, one level above the board Kokko sits on. He inherits first-half operating profit of EUR 8.5 million against EUR 6.5 million a year earlier, most of the step-up traced to an approximately EUR 6.9 million gain on the HANZA exit.

Reorganizations, not departures, produced most management-team changes

The month's largest management-team changes came attached to new structures. Kalmar announced plans on September 3 to simplify its operating model by combining divisions. Terveystalo said on September 4 it will report in four segments from 2027, Healthcare Services, Oral Health, Public Partnerships and Sweden, and named Ville Pesonen senior vice president for oral health. Viking Line renewed its management structure on September 8 and established a Viking Leadership Team. UPM and Sappi nominated Gunnar Eberhardt and Stephen Blyth to lead their planned graphic paper joint venture on September 8, and the wider management team on September 14. 

Technology seats moved alongside. Aspocomp named Ville Raatikainen Chief Engineering and Technology Officer from January 1, 2027, the second outside hire to its team since July, timed to the phased commissioning of its expanded Oulu plant.

Directors moving into executive roles drove September's committee changes

Only one board chair left. Kari Syrjänen resigned as chair of Biohit on September 2. The two committee changes that followed shared a cause: a director taking an executive job. Tulikivi's audit committee chair Niko Haavisto left the board after becoming CFO of Fiskars, and Panu Paappanen became the chairperson on September 14. At Olvi, director Tarmo Noop left the audit committee to run the Estonian subsidiary A. Le Coq on an interim basis, and board chair Nora Hortling replaced him.

September split the finance pipeline by company size

September broke the lateral CFO run, but only at the smaller end of the market: Vincit and WISA filled their finance seats from inside, while Tieto and Relais kept hiring sitting finance chiefs. At chief executive level, Arvo promoted from its own board and SSH went outside. Most management-team changes followed reorganizations rather than departures. On boards, the committee changes came from directors moving into executive roles, and most other activity was nomination-board formation for 2027. With interim finance cover at Kempower and Relais and an open seat at Terveystalo, the next test is whether larger issuers start filling finance seats from within. 

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